Focus On Business Blog
Resources to Make it Easier
Understanding Your Customers Money Mindset
Struggling to craft irresistible offers and overcome price objections? Discover how tailoring your approach to your customers money mindset can boost sales and build lasting loyalty. Understanding Your Customer's Money Mindset: Three Key Strategies to Improve Your Marketing and Sales Every customer has a unique relationship with money, [...]
Leverage Personality Types to Identify Your Ideal Customer
In today’s overcrowded marketplace finding loyal customers is difficult. One way to create a competitive advantage for your business is to leverage your customers personality type to appeal to the customers who are most likely to purchase from you. Knowing your ideal customer's personality can help optimize your resources and help build a loyal [...]
What is Business Made Simple University
Business Made Simple (BMSU) is everything you need to know to run a business. Developed by Donald Miller, best-selling author of Business Made Simple, Marketing Made Simple, and Building a Brand Story. BMSU gives subscribers unlimited access to on-demand videos that help you run your business more efficiently. Most business [...]
Get Better Social Media Results with a Better Website
Business owners invest a lot of time and resources into social media to help drive traffic to their websites. The problem is that the readers don’t actually end up staying on the website. Most websites fail to engage the reader and the reader leaves the page in just a few seconds. If you want [...]
Color Increases Brand Recognition by 80%
Using color strategically can increase your brand recognition by 80%. Here are 16 ways you can use color to support your brand. Color is a valuable asset for your brand. It can build awareness for the brand, increase brand recall and create impact. Why is color important? The human brain [...]
Business During A Crisis: Think Customer First
Interruptions to your business during a crisis can be costly. Remember your customers needs will likely change during the crisis. Adapting your business to fit the changing needs of your customers will help you survive. Here are ways you can adapt and thrive. Answers and solutions are the two most [...]
Meet
Susan Wilcox
Strong brands don’t just happen, they are built. Every day, brands lose money simply because they don’t have a clear strategy and effective marketing to help them grow.
Susan Wilcox has over 30 years of experience helping to grow brands and build businesses. Susan combines her strong corporate experience from Proctor & Gamble, Arm & Hammer, and Johnson & Johnson with her entrepreneurial spirit to help independent business owners create the businesses they want. Read more
Free Coaching Call
Let’s talk about your marketing. Setup some time to do a quick overview of where you are and where you want to be. Get some fast tips to improve your message and find out how eDynamic Marketing can help you.
Book a Strategy Session
Keep your marketing on course with regular strategy sessions. Topics will be based on your business needs but may include strategy development, website copy development, marketing plans and reviews.
Clear Strategy
Clear Marketing
Clear Growth
Clear Strategy
Clear Marketing
Clear Growth
Clear Strategy
Clear Marketing
Clear Growth